Saturday, 20 March 2010

ASOS Access All Areas Bloggers Event – SS10

On Thursday night I was lucky enough to go to the ASOS bloggers event Access All Areas, in their headquarters in Caaaamden Town! We got a sneak peak at a creme de la creme selection from their Spring Summer Twenty Ten collection, including the revolutionary new section, The Green Room which includes ASOS Africa and own brands which are based on fashion pieces that have been created and sourced from a social and ethical ethos.

 The collection was very on-trend, with nods to all the huge catwalk trends; clashing tribal prints, colourful graphic prints, florals, embellishment, oversized shapes, sports luxe, nudes and nautical. I was personally most bedazzled by the sequin pieces, that were extremely high quality, well done and you'd expect it to be priced a lot higher than £60!

The accessories, shoes and bags were also especially strong, and included lots of statement necklaces and bags in bold colours that would update most outfits! The shoes were v. high and laced or buckled giving a fashion/utility feel.

 The fun really began after we'd had a look around and drooled over all the yummy clothes! We were all given the chance to have a make-over from the hair and make-up teams; on the make-up team - Illamasqua and on the hair team - Cobella (both super-duper teams were from Selfridges). Then the best bit - we were allowed to select our fave pieces from the rails to try on and strike a pose or strut our stuff in!

I met some lovely bloggers, saw some gorgeous clothes, and got spoiled rotten by ASOS! All in all, a fab night! Thanks ASOS!

Read the full story here, on the Self Service blog



  1. well, I love to look at these big prints, but to be hones, I would never wear them :)

  2. thanks for the roundup on it all.
    big kiss hun xx

  3. Well you're in luck Susan, the big tropical prints was just one story, their nude and nautical collection are to die for! And you're very welcome Marian! Cx

  4. loving the shoes! AMAZING! we'll definitely be back, come follow us if you fancy. xxx


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